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SEMESTER I
Basic Sketching Model Drawing Object Drawing (Practical)
Unit I

. Human Anatomy (4 sketches) { 9  ½   & 7 1/2) 2  Flesh Figure Development ( Male & Female)

  • Free hand Croquies (Male & Female)
  • Converting Normal figure into Fashion Figure (Male & Female)
  • Facial Features (Eyes, Nose, Lips, Ears)
  • Facial for Normal Figures
  • Facial for Croquies
  • Hair Styles (Any 4 styles)
  • Hand and Leg Structures
  • Face Make Up 11.Accessories
    • Computer Programming Lab
    Unit I
  • Introduction to Computer Fundamentals.
  • Simple Work Processing - Learning to use Different Size & Types of Fonts - Line Spacing - Tables - Inserting Pictures - Editing - Cut & Paste.
  • Spread Sheets Processing - Formulas for Row - Column Operations -Charts Inserting Pictures - Different Fonts - Work Sheets - Row Header and Column Headers.
  • Photoshop Practical.
    Corel   Draw   - Garment Designing Styling, Alteration, Coloring,   Erasing Painting
    Web fundamental - E-Mail, Browsers Usage Internet Search
    • FIBRE SCIENCE
    Unit I
    Textile Fibres: Definition - Classification of Textile Fibres - General Properties of Natural Fibres and Manmade Fibres Related to Durability, Comfort & Appearance.
    Unit II
    Cotton and Flax: Physical and Chemical Properties of Cotton and Flax -Manufacturing process of Cotton and Flax - Use and Care of Cotton and Flax.
    Unit III
    Wool and Silk: Physical and Chemical Properties of Wool and Silk -Manufacturing process of Wool and Silk - Use and Care of Wool and Silk.
    Unit IV
    Polyester and Viscose: Physical and Chemical Properties of Polyester and Viscose - Manufacturing process of Polyester and Viscose - Use and Care of Polyester and Viscose.
    Unit V
    New Fibres: Definition - List of new fibres. Kavlar, Spandex fibres -Physical and Chemical Properties of Kavlar and Spandex - Manufacturing process of Kavlar and Spandex - Use and Care of Kavlar and Spandex.
    Text Book
    Fibre Science and Technology - S.P.Mishra.
    Reference Book
  • New Millennium fibres - Tatsuya Hongu, Gly O.Phillips
  • Fibre Science - N.S.Kaplan
  • Synthetic Fibres by Vaidyar
  • Textile Science by Gohl.
  • Hand Book of Textile Fibres -Vol I &II - J.Gordon Cook
    •  
    SMESTER II
    Fashion Illustration Lab
    Unit I
    Prepare the Sketches of the following:                                         
    Geometrical Construction and Color Theory.
    Fashion Figures - Based on   8 ½ ,  10 1/2   and 12 ½   head theory.
    Stick & Block Figures - 4 Figures
    Front, Back and Side Poses of women
    Men Illustration - 3 Poses
    Children Illustration - 3 Poses
    Different Types of Shirts
    Different Types of Churidhars
    Textile Testing Lab
    Fibre Testing - (Cotton, Polyester)
  • Identification of Fibres by Microscopic Test
  • Burning Test
  • Solubility Test
    • Yarn Testing - (Cotton, Polyester)
  • Determination of Yarn Count
  • Determination of Yarn Twist
  • Determination of Single Yarn Strength
  • Lea Strength Testing
  • CSP Calculation
    • Fabric Testing - (Cotton, Polyester)
  • EPI Calculation
  • PPI Calculation
  • Fabric Bursting Strength Testing
  • Fabric Shrinkage Testing
  • Fabric Thickness Testing
  • Fabric Abrasion Testing
    • Yarn Manufacture
    Unit I
    Ginning: Definition - Objects - Types of Ginning - Working Principles of Saw Gin, Macarthy Gin and Knife Roller Gin - Trash Present in Cotton.
    Unit II
    Blow Room: Definition and Objects of Mixing and Blending, Opening and Cleaning - working Principle of step cleaner, Krisbner Beater, Bladed Beaters and Scutcher - Blow room Cleaning efficiency.
    Unit III
    Carding: Definition and Objects of Carding Process - Working Principle of Carding- Machine - Definition of point to point action and point to back action - Neps and its Removal. Wire points Specifications of Licker - In, Cylinder, Doffer and Flats
    Unit IV
    Draw Frame, Comber and Simplex: Working principle of Draw Frame Comber and Simplex - Polar Drafting System in Draw Frame - Apron Drafting System - Working principle of Super lap Machine - Definition of Noils and its uses.
    Unit V
    Ring spinning, O.E. Spinning and Cone Winding - Working principle of Ring frame, O.E. Spinning and cone winding Machines. Working principle of
    Electronic clearer in cone winding, Count Range Used in O.E.
    Reference Book
  • Spun yarn Technology - Carl A.Lawrence    (
  • Pocket Spinning Expert - Textile info Society
  • Textile Spinning, Weaving & Designing - Mahadevan
  • Spun yarn Technology vol -I - Venkatasubramaniam
  • Spun yarn Technology vol -II - Venkatasubramaniam
  • Spun yarn Technology vol -III - Venkatasubramaniam
    • SEMESTER III
    FABRIC MANUFACTURE
    Unit I
    Weaving process - Looms and steps in weaving process - Basic weaves and their Modifications (Plain, Twill and Satin).
    Unit II
    Fancy weaves - Pile, Leno, Crepe - Working Principles of Dobby and Jacquard - Single lift, Double lift Jacquard Shedding.
    Unit III
    Knitting - Working Principle of Warp Knitting Machines.    Type of Knitted fabrics and their end uses..
    Unit IV

    Felting - Felting Process, Braiding    Process, Manufacturing of Film Process, Manufacturing of Foams.
    Unit V
    Non-wovens:  Manufacturing process - Properties of non - wovens - Use and Care of non- wovens.
    Reference
    • Textile: Hollen -N - Sadder J and Lang Mac Millon , New York.
    • Textile: Fibre to Fabric, L. Corbman B.P Mcgraw Hill.
    • Knitting Technology - David Spencer.
    • Textile Design and Colour - Watson.
    GARMENT CONSTRUCTION
    Unit I
    Fabric design - Constrains in garment manufacture - Observation of defects in fabrics - Grain line - Direction of Nap - Single ply cutting, Multiply cutting - Nap one way, Nap two way, Reversible, Non - Reversible.
    Unit II
    Different types of Stitches - Lock - Chain - Inter lock - Methods of stitch formation - Hand stitch - Machine stitch and Embroidery Stitch. Advantages and Disadvantages of various types of stitches.
    Unit III
    Different types of seams - Its properties -. Bias pleating, Piping, Joining cross piece, Darts, Frills, Attaching lace, Pin tucks, Edging - Advantages and Disadvantages of different kinds of seams.
    Unit IV
    Different types of Sewing Threads and Properties, Polyester, Cotton and Woolen. Ticket Numbering.
    Unit V
    Study on different kinds of Buttons - Zips, Types of Buttons - MOP -Beads - Woolen - Metal size of Button. Miscellaneous Embellishment - Zips Snap Buttons - Fasteners, Beads etc. Fusing and its techniques – Velcro.
    Reference
  • Laing R.M . and Webster. J. stitches and seams. The textile institute 1998.
  • Mary mathews - practical clothing    construction . Thomson & co . madras.
  • The technology of clothing construction. Carr and latham.
    • Basic Garment Construction Lab
    Designing, Drafting and Construction of the following:
    Sketching of Sewing Machine and Parts
    Stitches
    Seams
    Fullness
    Neck line Finishes
    Plackets
    Fasteners
    Sleeves - Plain, Puff (Top,Bottom), Kimono, Bell.
    Collars - Peterpan Collar, Convertible Collar, Stand Collar.
    Yokes
    Pockets
    Textile Processing
    Unit I - Desizing, Scouring and Bleaching:
    Desizing: Objects - Acid Desizing - Rot Steep Desizing
    Scouring: Objects - Scouring of Cotton, Wool & Polyester
    Bleaching: Objects - Hypochlorite & Peroxide Bleaching of Cotton & Wool.
    Unit II - Mercerization and Dyeing
    Mercerization: Objects - Slack Mercerization Method.
    Dyeing: Objects - Dyeing of Cotton with Direct and Reactive Dyes -Dyeing of Wool with Acid Dyes - Dyeing of Polyester with Disperse Dyes.
    Unit III - Printing
    Printing: Objects - Direct, Resist and Discharge Styles of Printing. Block Printing Method - Rotary Printing Method - Screen Printing Method.
    Unit IV - Finishing
    Finishing: Objects - Mechanical Finishes, Chemical Finishes, Finishing of Hosiery Goods.
    Unit V - Special Finishes
    Special Finishes: Objects - Anti Static Finish - Anti Bacterial Finish - Soil Release Finish - Silicone Finish - Water Repellant and Water Proof Finishes - Flame Proof & Flame Retardant Finishes.
    Reference Book
  • Mercerization - Marsh J.T.
  • Bleaching - Marsh J.T.
  • Technology of Printing - Prof Shenai J.A.
  • Textile Chemistry - Peters R.H. 5.  Textile Finishing-V.S.Murphy,
    • Textile Processing Lab
    Experiment with yarn, Fabric (Cotton, Polyester)
  • Desizing
  • Scouring
  • Bleaching
  • Mercerizing of Cotton
  • Dyeing with Direct, Reactive, Disperse & Acid Dyes.
  • Printing (Block / Screen)
    • SEMESTER IV
    Clothing Care
    Unit I - Laundry Reagents
    Water and Cleaning Agents - Types of Purification of Water for Laundry purpose.. Soaps - Action and types of soaps. Detergents - Types and uses .Natural Cleaning Materials.
    Unit II - Other Laundry Reagents
  • Stain Removers - Grease Solvents, absorbents, Washing Soda, Borax.
  • Bleaching Agents - Oxidizing and reducing Bleaches.
  • Laundry Blues - Ultra Marine Blue, Prussian Blue.
  • Stiffening Agents - Starch, Preparation of Starch, Gum Water.
    • Unit III - Stain Removal

    Classification of Stains - Removal of Unknown Stains : General Rules and Ways of Removing Common fresh and old Stains.

    Unit IV - Principles and methods of Laundering

    Principles and methods of Washing - Application of friction,Application of light pressure - Suction washing and use of washing machine. Methods of Finishing - Ironing and pressing.
    Principles and methods of dry cleaning - Commercial Methods of Dry Cleaning.

    Unit V - Laundering and  Storage
    • Laundering Procedure for white and colored cotton, silk, wool and lace materials.
    • Care of clothing - Store of Clothing, Mending and Seasonal care.
    Reference
  • Durga .D. - House hold Textiles and Laundry work.
  • Susheela.D. - Fundamentals of Textiles and their Care. 3.  Noemia.D.. Souza - Fabric Care.
    • Development of Samples for the following
    • Hand Embroidery with 25 stitch
    • Applique
    • Smocking .
    • Bead Work
    • Sequins Work
    • Zardosiwork
    • Mirror work
    • Stonework
    • Machine Embroidery any 5 stitches
    Fashion Art and Design Concept
    Unit I: Origin of Fashion, Fashion Language
    Origin of Fashion - Fashion Terminology - Philosophy of Design - Street Fashion - Study of Leading Indian Fashion Designer - Rohit Bal, Ritu Beri, Ritu Kumar, Hement Trivedi & Arjun khanna.
    Unit II: Design -Types, Elements of Design
    Design - Definition - Types of Design: Structural and Decorative Design. Elements of Design -Line - Form - Space - Size - Color - Texture - Light.
    Unit III: Principles of Design
    Principles of Design - Harmony - Balance - Rhythym - Emphasis -Proportion. Importance of Principles of Design.
    Unit IV: Colour

    Definition of Colour - Colour Theory (Prang Colour Chart, Munsell System) - Dimensions of colour - Hue, Value Intensity, Tint, Shade, Tone, Colour Schemes and Harmony.
    Unit V : Knowledge of Fashion Designing
    Knowledge of Latest Fashions based on age, Gender Balance, Nationality Occupation, Socio - Economic Status. Climate conditions and Technological developments
    Reference
    Elizabeth Rouse - Understanding Fashion.
  • Mc Call's London - Fashion in Color.
  • Goldstein.H.and GoIdstein.Y. Mc Miilan & Co., - Art in Everyday life. 4 Fashion Technology
    		•
    Pattern Making Lab
    Design and Draft the Following:
    Kid's Wear
  • Bib
  • Panty
  • Jabla
  • Romper
  • 'A' line Frock
    • Women's Wear
  • Salwar - Kameez
  • Nighty
  • Blouse
  • Middi-Top
  • Middi
    • Men's Wear
  • Shorts
  • Round Neck T-Shirt
  • Kurta -Pyjama
  • Full Shirt Sleeve
  • Pleated Trouser
    • SEMESTER V
    Advanced Garment Construction Lab
     Kid's wear
  • Bib
  • Jabla
  • Panty
  • Romper
  • 'A' Line Frock
    • Women's Wear
  • Nighty
  • Salwar - Kameez
  • Blouse
    		•
    Unit III - Stain Removal

    Classification of Stains - Removal of Unknown Stains : General Rules and Ways of Removing Common fresh and old Stains.

    Unit IV - Principles and methods of Laundering

    Principles and methods of Washing - Application of friction,Application of light pressure - Suction washing and use of washing machine. Methods of Finishing - Ironing and pressing.
    Principles and methods of dry cleaning - Commercial Methods of Dry Cleaning.

    Unit V - Laundering and  Storage
    • Laundering Procedure for white and colored cotton, silk, wool and lace materials.
    • Care of clothing - Store of Clothing, Mending and Seasonal care.
    Reference
  • Durga .D. - House hold Textiles and Laundry work.
  • Susheela.D. - Fundamentals of Textiles and their Care. 3.  Noemia.D.. Souza - Fabric Care.
    • Apparel Designing CAD Lab
    • Hand Embroidery with 25 stitch
    • Applique
    • Smocking
    • Bead Work
    • Sequins Work
    • Zardosiwork
    • Mirror work
    • Stonework
    • Machine Embroidery any 5 stitches
    Apparel Quality Assurance
    Unit I: Origin of Fashion, Fashion Language
    Origin of Fashion - Fashion Terminology - Philosophy of Design - Street Fashion - Study of Leading Indian Fashion Designer - Rohit Bal, Ritu Beri, Ritu Kumar, Hement Trivedi & Arjun khanna.
    Unit II: Design -Types, Elements of Design
    Design - Definition - Types of Design: Structural and Decorative Design. Elements of Design -Line - Form - Space - Size - Color - Texture - Light.
    Unit III: Principles of Design
    Principles of Design - Harmony - Balance - Rhythym - Emphasis -Proportion. Importance of Principles of Design.
    Unit IV: Colour

    Definition of Colour - Colour Theory (Prang Colour Chart, Munsell System) - Dimensions of colour - Hue, Value Intensity, Tint, Shade, Tone, Colour Schemes and Harmony.
    Unit V : Knowledge of Fashion Designing
    Knowledge of Latest Fashions based on age, Gender Balance, Nationality Occupation, Socio - Economic Status. Climate conditions and Technological developments
    Reference
    Elizabeth Rouse - Understanding Fashion.
  • Mc Call's London - Fashion in Color.
  • Goldstein.H.and GoIdstein.Y. Mc Miilan & Co., - Art in Everyday life. 4 Fashion Technology
    		•
    CAD in Apparel Designing
    Design and Draft the Following:
    Kid's Wear
  • Bib
  • Panty
  • Jabla
  • Romper
  • 'A' line Frock
    • Women's Wear
  • Salwar - Kameez
  • Nighty
  • Blouse
  • Middi-Top
  • Middi
    • Men's Wear
  • Shorts
  • Round Neck T-Shirt
  • Kurta -Pyjama
  • Full Shirt Sleeve
  • Pleated Trouser
    • Beauty Care ( Elective)
    Unit I
    Skin Care: Skin Basics - Regimens - Skin Savers - Professional Cosmetic Procedure - Facials - Skin Enhancing Make up - Face full make up.
    Unit II
    Eyes and Lips
    Eyes: Brows - Mascara - Eyeliner - Eye Shadow - Four Key looks.
    Lips: Healthy Lips - Lip Color- Rich, Flawless Mouth in Two Steps - Lip Shape - Fail Safe Shade.
    Unit III
    Hair Styles: Hair Basics - Shampoo & Conditioner - A Great Cut -Flattering Cuts for Different Face Shapes - Bangs - Hair Color - Styling Products & Tools - Blow -out Basics - Curly vs. Straight at Home & Professional Up dos - Hair Emergencies.
    Unit IV
    Body Massage: Cleanse - Soaps - Exfoliate & Moisturize - Hair Removal - Sun Protection - Self- Tanner.
    Unit V
    Fragrance:  Secret pf Scent - Structure of Scent - Fragrance Formulations - Fragrance Families.
     
    Reference
    .  Instyle - Jennifer Tung.
    2. Head, Neck, Shoulders Massage - Eilean Bentley
    Hair Style File - Jacki Wadeson
    Pure Beauty - Mike Hulbert, Anna Carter   ;
    Indian Head Massage - Narandra Metha Indian Face Massage - Natendra & Kundan, Metha
    Fashion and Clothing Psychology ( Elective)
    Unit I
    Factors influencing fashion changes - Psychological needs of fashion -Social Psychology of fashion - Technological, Economical, Political, Legal and Seasonal influence - Role of Costume as a status symbol - Personality and Dress Clothes as sex appeal - Cultural Value - Fashion Cycles - Repetition of fashion.
    Unit II
    Fashion Evolution - Fashion Cycles - Length of Cycles - Consumer Groups in Cycles - Fashion Leaders - Fashion Innovators - Fashion Motivation
  • Fashion Victim - Fashion Followers - Adoption of fashion, Tricking down, trickle up and trickle across theory - Fashion Forecasting - Marketing Research
  • Evaluating the collection - Fashion Services and Resources.
    • Unit III
    Visual Merchandising of fashion - Types of Displays - Window displays -Interior Displays - Elements of Display - Techniques, Tools and Forms of Display - Fashion Show - Definition - Planning - Budgeting - Location -Timings - Selection of Models - Collection - Use of audio and video aids.
    Unit IV

    Understanding Fashion Designer - Types of Fashion Designer - Classicists
    -  Idealists - Poetics - Indian Fashion Designers - Haute Conture - Minimalists - Village India - Studio Line.
    Unit V
    World fashion Centres - France, Italy, America, Britain and Far East Countries. Contributions of well known designers from France, America, Britain and Far East
     
    Reference

    1. Fashion - From Concept to Consumer - Gini Stephens Firings, 6Ih Edition Prentice Hall(1999).
    2. Art and Fashion in Clothing Selection - Harriet T Mc Jimsey, The IowaState University, Press, lowa(1973).
    3. Inside the Fashion Business - Bennett, Coleman &co., Mumbai (1988).
    4 .Retail Fashion, Promotion and Advertising - Drake et-al, Macmillan Publishing Company, New York.
    Fashion Designing and Consumer Satisfaction ( Elective)
    Unit I
    Introduction to Fashion Designing - Roll of Fashion Designer - Scope of a Fashion Designer - Purpose of Fashion Houses and Fashion Shows.
    Unit II
    Design Development : Designing according to given theme. (Party wears, Traditional, Street Wears, Casual Wears, Sports wears with mood based like fire water, clouds). Port Folio - Development and presentation.
    Unit III
    Influences of Fashion Marketing and Consumer demand :
    Consumer demand; Consumer Groups - Demographic Trends - Psycho graphic Trends - Target Marketing; Economic Influences on Consumer Demand and Marketing; Consumer spending - Purchasing Power - Credit.
    Unit IV
    Fashion Change and Consumer Acceptance:
    Fashion; Fashion Evaluation; Fashion Cycle - Length of Cycles; Consumer Identification with fashion cycles; adoption of Fashions; Traditional Adoption - Reverse Adoption - Mass dissemination; Motives for by Consumer buying; Fashion Selection.
    Unit V
    Retail Strategies for the 21st Century:
    Value directed Retailing - Service Oriented Retailing - Unique Merchandising - Entertainment - Revitalization of downtown and Main street Retailing.
    Store based Retailers: Speciality Stores - Department Stores - Mass Merchants. Non store Retailing: Mail order Merchants - E-Cotnmerce -Television Shopping.
     
    Reference
  • Fashion from Concept Consumer - Gini Stephan friengs
  • Fashion Buying - Helan goworck
  • Fashion - Fashion Design - Gini Stephan friengs
    •  
    SEMESTER VI
    Fashion Merchandising and Marketing
    Unit I
    Introduction - Fashion Leaders - Fashion Movement - Merchandising -Scope of Merchandising - Functions and Types of Merchandisers - Role of Merchandiser - Essential Requisites of a good Merchandiser - Organization of Merchandising Department.
    Unit II
    Order Management - Planning - Enquiry - Communication and Negotiation - Sample Development - Apparel Process and Stages - Capacity Booking - Costing and Pricing - Understanding Order - Order Scheduling.
    Unit III
    Quality Interface - The Concept of Quality - Quality assurance and Control - Total Quality Management - Role of Merchandiser in Quality Management.
    Unit IV
    Productivity Interface: The Concept of Productivity - Benefits Functions - Consumer Behaviour - Meaning - Buying Motives - Factors influencing Consumer Behaviour - Marketing Segmentation Strategies - Product differentiation - Targeting - Marketing Mix.
    Unit V
    Modern Marketing Concept - Marketing Vs. Selling - Marketing Functions - Consumer Behavior - Meaning - Buying Motives - Factors influencing Consumer Behavior - Marketing Segmentation Strategies - Product differentiation - Targeting - Marketing Mix.;   
     
    Reference Book
    Helen Goworek-* Fashion Buying, Om Book Service, New Delhi.
    Mike Easey - Fashion Marketing, Om Book Service') New Delhi.
    Jonh W. NewStron& Keith Davis - Organization Behaviour -Human
    Behaviour at Work Tata Mc Graw. - Hill Publishing Company Ltd,
    New Delhi.
    Philip Kotler - Marketing Management, Prentice - Hall of India Pvt Ltd. New Delhi
    GARMENT FINISHING
    Unit I
    Finishing - Types of Finishing - Classification of Finishes - Advantages of Finishing.
    Unit II
    Resin finish - Process and Recipe, Wash and Wear finish, Water Proof Finish - Process and Recipe, Water Repellent finish - Process and Recipe, Antimicrobial Finish, Flame Retardant finish - Process and Recipe, Soil Release
    Finish - Process and Recipe.
    Unit III
    Fusing - Requirement of Fusing - Types and Method of Fusing, Welding and Adhesives, Moulding. Durable press finish - Pressing - Methods of Pressing - Pleating - Permanent press.
    Unit IV
    Stiff Finish - Process .and Recipe, Softening - Silicone Finish - Process and Recipe, Denim Finish - Process and Recipe, Stone Wash Finish - Process, Anti-pilling Finish - Process and Recipe, Anti mildew Finish - Process and Recipe.
    Unit V
    Industrial Washing Machine - Rotary Drum Washer HT/HP, Pressing Machine - Steam Pressing Machine - Steam Air Finisher - Steam Tunnel Machine, Fusing Equipment - Flat bed and Continuous Fusing System, Drier -Tumble Drier, Hydro Extractor Machine.
     
  • Technology of Clothing Manufacture - Harold Carr & Barbara Latham
  • Textile Finishing - Dr. G. Nallangilli & S.Jayaprakasam.
  • Fusing Fabric - Margaret Beal 2005, BT Bats fool Ltd.
    		•
    PROJECT & VIVA VOCE
    Students must have Industry Training at Garment Apparel Industry, for the period of 15-30 Days.
    Students must complete their Project work within that Internship Training Period.
    Students must Submit Records with Specimens.
    Project records to be evaluated both  by Internal and External Examiners,
     
    Internal Marks 50
    Project Report 50
    Internship Training 50
    Viva Voce 50
    Total Marks 200
    Eco Friendly Dyes and Chemicals (Elective)
    Unit I
    Constitution of Dyes and Finishing agents - German legislation - List of banned dyes - Azo dyes - Benzidene dyes - Pentachlorophenal.
    Unit II
    Alternative   dyes   and   Chemicals   -   Structure   -   Identification   by Chromotographlc Techniques.
    Unit III
    Finishes - Banned Items - Allowable dosages - Alternatives of Finishes.
    Unit IV
    Dry cleaning agents - Pigments - Bleaching Agents - Solvents.
    Unit V
    Guidelines of dyestuff manufactures.
    Reference Book
    1. "Finishers    and   the   Environment   Solutions",    Textile   Institute, Manchester, 1993.
    2. Reife A and Freeman H.S., " Environmental Chemistry of dyes and pigments", Wiley 1996, ISGN: 0471589276.
      "Arc    Textiles    Finishing    the    Environment?    Textile    Institute
      Manchester, 1990. 1/Marsh J.T. " An Introduction to Textile Bleaching Agents" B.I. " Publications., New Delhi 1979.
    Fashion Photography (Elective)
    Unit I
    Camera Definition - Parts of Camera - Classification and types of Camera - Applications - Disadvantages.
    Unit II
    Photography - Principle - Indoor Photography - Needs and Method -Lighting Techniques - Methods and Equipments.
    Unit III
    Out door photography   - needs - Lighting Techniques - Methods and Equipments - Comparison of outdoor photography with Indoor Photography.
    Unit IV
    Photography Techniques and Equipment for different fields - Modeling -Newspaper - Magazines - Occasions - Fashion Shows.
    Unit V
    Photography using Digital Cameras - Video Photography - Image Mixing - Application of Computers in photography - Printing Techniques.
     
    Reference Book
    W.K.Miller. "Basic Industrial Arts, Plastics, Graphic Arts, Power Mechanics, Photography'', McKnight Publishing Co., Illinois, 1978.
    John Hedge,tt Photography Course", John Hedge C. 1992
    Visual Merchandising (Elective)
    Unit I
    Display : Definition - Color and Texture - Light and Lighting - Types of Display and Display Settings Display Window Construction - Interior and
    Exterior of the Store.
    Unit II
    Successful Display: Mannequins - Alternative to the Mannequin -Dressing the three Dimensional Form - Fixures - Visual Merchandising Dressing Fixtures.
    Unit III
    Visual -Merchandising and Display Techniques: Attention - Getting Devices - Color Plates - Familiar Symbols - Masking and Proscenia - Sale Ideas - Fashion Accessories - Graphics and Signage.
    Unit IV
    Visual Merchandising and Planning : Setting up a Display Shop - Store Planning and Design - Visual Merchandising and the Changing Face of Retail.
    Unit V
    Retailed area of Visual Merchandising and Display: Point of Purchase Display - Exhibit and Trade Show Design - Industrial Display - Fashion Shows -Trade Organizations and Sources - Career Opportunities in Visual Merchandising.
     
    Text Book
    Visual Merchandising and Display - 4    Edition by Matin M.Pegler. Fairchild Publication, New York.
    Reference Book
    • A pparel   Merchandising  - Jeremy  A.   Rosenan/David   Wilson   by Fairchild Publication, New York.
    • Merchandise Buying and Management - 2nd Edition by John Donnellan by Fairchild Publication, New York.
     
     
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